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The Patron Edge for General Admission
The Patron Edge meets the specific, complex needs of busy ticket counters and visitor centers. Organizations of all types and sizes can quickly process and report on ticket sales; get a single view of patrons, visitors, and donors; and instantly access the information required to personalize customer and donor interactions.
With The Patron Edge you can:
Flexible and versatile to meet the needs of large and small organizations, The Patron Edge may be used as a stand-alone ticketing subscription management tool or in conjunction with The Raiser’s Edge, Blackbaud’s comprehensive fundraising system. In addition to giving you a complete view of donors and patrons, using The Patron Edge and The Raiser’s Edge together allows you to deliver better customer service while providing you with enhanced fundraising and targeted marketing opportunities.
Manage ticketing operations
- Sell tickets quickly and effortlessly with General Admission sales screen and touch screens.
- Customize the sales flow to meet your business needs for walk-up, phone room, and CRM sales.
- Efficiently add multiple events, donations, subscription renewals, and merchandise to a virtual “shopping basket” for payment.
- Keep data current and allow staff access to biographical and demographic information on customers, as well as purchase and payment histories.
- Eliminate unnecessary set-up time by maintaining user preferences.
- Easily manage multiple venues and events, including multiple ways to package events together.
- Save time with easy hall layout design, including theaters, classrooms, and studios.
- Simplify ticket sales with a single-button ticket selection that displays detailed event information.
- Define, print, and scan ticket barcodes to validate access to an event or show, or to expedite ticket refunds and exchanges.
- Scan membership barcodes to validate access to an event or show, or to look up membership information and expedite the sales processes.
Boost ticket sales and cut expenses
- Increase revenue by allowing for advertising opportunities with image printing on front and back.
- Improve productivity with customizable sales flow, user-defined screens, define process based on business rules, as well as pop-up summaries and recap information.
- Save money on direct mail by capturing current customer information during any transaction.
- Share key biographical data across your fundraising and ticketing systems to eliminate double data-entry and decrease overall cost.
Build and strengthen relationships with members
- Personalize interaction with customers using bar-code scanning to automate individual recognition and benefit association on- or off-line.
- Enable pop-up comments so the admissions staff members are able to personalize interactions with key patrons, donors, and visitors.
- Provide convenient methods of purchase and communication (via the Internet or kiosk).
- Create personalized acknowledgments, renewal letters, and emails, and automatically track when they have been sent.
Demonstrate increased financial accountability and stewardship to donors
- Quickly and easily produce reports with Reports Wizard.
- Create custom reports to be housed within or outside The Patron Edge using third-party reporting tools such as Microsoft® SQL Server™ reporting tools and Crystal Reports™.
- Combine donor and patron/visitor data for a complete history and view of activity.
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