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ProspectPoint





ProspectPoint

To get the most out of your database, you need data modeling that doesn’t just look at prospects whose wealth profile or giving history show they are good prospects. You want to analyze all the individuals in your database so you can drive giving at all levels.

Find your best prospects with ProspectPoint. Our full-service custom modeling solution delivers the information you want about your donors and prospects. Whether you want to see who might be interested in becoming a member, which past patients have a higher likelihood to make a gift, or which donors can be upgraded to larger gifts, ProspectPoint can help. Using current and historical data from your database and external sources, along with behavioral trends, we can identify your best potential prospects, whatever your organization type.

Listed below are just some of the ways that that ProspectPoint can help your organization.

  • Identify new annual fund prospects
  • Identify your best major or planned gift prospects
  • Upgrade giving levels for your annual fund donors
  • Increase average gift size across giving levels
  • Preserve members most likely to lapse
  • Recommend the best times for direct mail and telemarketing campaigns

The power of ProspectPoint extends beyond creating better lists or groups of prospects. The knowledge we help you unleash allows you to make more efficient use of your resources, increase the confidence of your board members, and serve your constituents better. What more do you need?


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solutions@blackbaud.com
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