Key Performance Indicators track your organization’s strategic performance. Financial and non-financial matrices are used to assess your business condition and to help you determine a course of action. Monitoring your business activity using KPIs helps you place a value on otherwise difficult to measure activities, such as leadership development.
Depending on the nature of your organization and your strategy, KPIs can help measure the progress toward your goals. For example, your organization may decide to track the total number of gifts generated each month as a performance indicator. Or, if your organization uses direct marketing, you may decide to track the cost per dollar raised for a specific mailing. With KPIs, you can create an instance that defines this indicator. After you create the instance, your organization can view the status of your KPI goals and schedule updates for KPI instances.