What We Learned in 2020
So 2020 was rough.
Just like your organization, we at Blackbaud had big plans. Between Coronavirus, a historic election, and social movements… well those plans changed. Trade shows were cancelled, our workforce moved to strictly working from home, we updated software systems to assist users, we even started hosting our own virtual events. And just like you, we had to adapt to what our customers and partners needed. We learned a lot and tried to catalogue that process with content pieces throughout the year. As we close out this chaotic year, we wanted to share what we believe were our best resources as we adapted in 2020.
Blackbaud & Unstuck Reports
We partnered with the Unstuck Group to study how churches were handling the shutdown. We then revisited those churches again in the fall as they attempted to reopen. Their results on attendance, giving, and engagement can be found at the links below.
Why Your Organization Needs Accounting Software
With the changes that 2020 presented, we found most organizations struggled with finances. Having a software system designed specifically for churches and nonprofits alleviated those struggles.
Improving Virtual Events
At some point this year you held a virtual event. We all did. We learned a very simple change that dramatically improved our events this year. Take a quick look!
Online Giving and Fundraising
This may have been the biggest issue churches, ministries, and nonprofits faced this year. With no in-person giving, organizations that were not handling virtual payments and fundraising had to quickly adapt. See below some things we found were helpful to those organizations.
It’s our hope at Blackbaud that you are able to use the holiday season to rest after a messy year. We’re also hopeful for a 2021 of growth and health for you and yours!