Six Crisis Communications Tips for Higher Ed Leaders

Build a Comprehensive Crisis Communications Strategy

The current moment has taught us that emergency response plans should incorporate a detailed crisis communications strategy for both internal and external audiences.

In this tip sheet, learn six crisis communications tactics for higher education leaders, including advice on how to:

•  Establish a crisis communications response team 
• Set a protocol for effective communication
• Plan communication messages in advance
• Determine the tools you need to communicate
• Decide where and when you'll communicate