White Paper: Using Giving Days to Strengthen Annual Giving

Giving days are an amazing whirlwind of excitement and opportunity. And, while donors might think that a giving day is just one day, the most effective annual giving shops treat a day of giving as a midpoint in a larger strategy to acquire and steward new donors.

Solid planning is key in making the most of this important day.

Find areas of opportunity to explore, along with potential pitfalls to avoid before, during, and after the campaign in this new whitepaper: How to Use a Giving Day to Strengthen Your Annual Giving Strategy.

With the right activity, a giving day is a chance for your annual giving program to gain energized, committed donors.

using-giving-days-to-strengthen-annual-giving_pdf

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