One hundred years from now, hospitals will be nearly unrecognizable as care moves to the outpatient setting and organizations integrate artificial intelligence, telemedicine and other IT applications to care for patients outside the walls of their institution.
Forty-five healthcare executives, including five from hospital C-suites, describe the key trends disrupting the traditional hospital and how institutions can prepare for the future. Regardless of perspective, the key trends arising in their responses time and again include:
• Reserving hospitals for truly acute care patients
• Monitoring patients at home with telemedicine applications
• Retail clinics and the rise of consumerism
• Designing the process for enhanced patient experience
• Collaboration between all stakeholders to improve health
Here is what 45 healthcare executives had to say about the hospital of the future. Responses are organized by category — hospital CEOs and executives, physicians, health IT leaders, consultants and healthcare firms and organizations — and in alphabetical order within each category.
Health IT leaders
President of Blackbaud Healthcare (Charleston, S.C.): “The hospital of the future is a place that is completely designed around the individual and the preferences of healthcare consumers. Successful healthcare organizations of the future will tailor service delivery models, patient engagement, brand strategies and philanthropic support efforts based on prescriptive and predictive analytics that tell them who key consumers and supporters are as well as how to reach them and how to keep them engaged. This focus on the individual creates an environment that coincides with the individual needs and behaviors of potential consumers, current patients and donors. Healthcare organizations that thrive will know everything about their market — not only as an aggregate group but down to the individual as well.
Understanding all social, demographic, geographic and behavioral risk factors round out the complete picture of buying preferences and overall health. The hospitals of the future will capitalize on this information and create targeted engagement strategies that maximize these consumer analytics on an ongoing basis.”