In the crowded non profit industry you need to stay ahead of the competition for donors, grants, and mindshare. Our fundraising ideas for nonprofits are based on primary and secondary nonprofit research on the industry, and can help you benchmark your organization against peers. Here you can read - at no charge - results of industry surveys, along with analysis and secondary research on non profit organization ideas from respected researchers.
Diversity in Giving: The Changing Landscape of American Philanthropy
As the United States continues to diversify, it’s critical to consider whether or not fundraising efforts are reaching all Americans who might support nonprofits. Based on a survey of more than 1,000 U.S. donors, Diversity in Giving analyzes the differences in donor priorities, values, and habits among African Americans, Asians, and Hispanics. By understanding each group’s giving attitudes and preferences, this study can help guide your organization toward a more inclusive—and effective—fundraising approach.