AI Strategy

More potential. More progress. AI built for social impact.

 

We’re helping social impact organizations go further, faster with our Intelligence for Good® AI strategy.

Powerful

Fueled by the world’s most robust philanthropic database

Convenient

Ready-to-use AI tools directly in-product

Responsible

Built on our trustworthy AI framework

“Our customers are saving countless hours and uncovering billions in new fundraising potential with our Intelligence for Good AI strategy—but we’re just getting started. We’re pushing what’s possible to drive even greater impact with responsible Blackbaud AI.

—Blackbaud Chief Data and AI Officer, Carrie Cobb

Advanced AI tools to drive real impact.

We’re advancing our AI capabilities every day, bringing breakthroughs to our customers through a strategy that brings together:

  • The world’s most robust philanthropic database to drive game-changing insights.

  • Deep sector expertise to build AI applications that enhance and streamline key customer workflows.

  • Actionable analytics to transform data into predictive insights that help our customers make smarter decisions.

  • A wide array of modern AI technologies to power real-time coaching and assistance, actionable insights and recommendations, and content generation for fundraisers, teachers, CSR pros, and more.

Making AI easy to adopt.

We’re unlocking AI’s potential for social impact orgs, making it easier to access and simpler to use by:

  • Building complete, ready-made AI solutions within our products that address key challenges in fundraising, stewardship, corporate impact, education processes, and more.

  • Accelerating the availability of AI partner solutions in the Blackbaud Marketplace.

  • Investing in social impact-focused AI companies that are solving key customer challenges through our Social Good Startup Program.

  • Providing education and training to equip our customers with the skills they need to successfully adopt new AI tools and grow their careers and outcomes with AI skills.

Responsible and trustworthy by design.

Navigating new tech frontiers is a serious responsibility. We steadfastly prioritize a trustworthy approach to AI that’s grounded in:

  • Fairness, inclusiveness, reliability, and trust as the foundational principles of Blackbaud’s trustworthy AI framework.
  • Passionate curiosity to spark debate, challenge assumptions, and ensure that AI is applied responsibly in the social impact sector.
  • Proactive engagement with customers, partners, and legislative bodies to address potential ethical issues before they happen.
  • Data leadership and expertise spearheaded by Blackbaud’s Chief Data and AI Officer, Carrie Cobb, who was honored as one of DataIQ’s 100 Most Influential People in Data in 2025.

Our AI strategy is already fueling game-changing results.

Billions

in untapped revenue potential identified

20%

increase in high-value prospects assigned to fundraisers*

3x

average gift size (compared to industry average)*

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