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donorCentrics




donorCentrics

You track important donor and fundraising information all year long. How can you get the most out of it so you can see strengths, weaknesses, and opportunities?

donorCentrics takes a deep dive into your data. It transforms historical data into action by providing an accurate, unbiased framework to identify best practices. View year-to-year trends and compare segments of your database population to help you get a clear picture of your donors. You can run a donorCentrics analysis annually, biannually, or quarterly; we can help you choose the best frequency for your organization.

Don’t let standard database reports hide important trends in donor behavior. Our donor-centric, data-standardization and transformation process analyzes specific behaviors of donor subpopulations. We can give you insight into donor/member acquisition, retention rates, and attrition; lapsed donor/member reactivation; giving level upgrades and downgrades; giving frequency; and giving source analysis.

donorCentrics can help you:
  • Conduct sophisticated donor behavior analysis
  • Make strategic decisions based on objective, industry-standard performance metrics
  • Evaluate long-term trends among specific donor populations
  • Learn proven strategies and best practices from peer organizations
  • Set future budget and performance goals that maximize your direct marketing budget
  • Fuel your major and planned giving prospecting efforts by identifying donor loyalty patterns
  • Use graphical outputs to communicate high-level program performance to staff and board members


donorCentrics solutions include:

donorCentrics Explorer
This Microsoft® Excel-based solution allows you to customize and concentrate your analysis on the populations and metrics that most interest you. This solution also provides the ability to create your own tables and charts.

Long-Term Value and Donor Conversion Explorer
This easy-to-use interface allows you to quickly "slice-and-dice" your acquisition donors on dimensions such as list segments or direct mail packages to assess their long-term value and retention trends.

donorCentrics Services for Higher Education
As a college, university, or other higher education institution, you have unique needs. donorCentrics offers services with you in mind.
  • Unit reports and comparisons
  • Recent graduate program assessment
  • Class profile and decade comparison analyses
  • Major donor graphs
  • Consultant report review
  • Athletic report
  • Parent report
  • Annual fund update
donorCentrics Services for Public Broadcasting
donorCentrics offers specially tailored reports for public broadcasting stations:
  • U.S. and Canada donorCentrics
  • AM and FM radio donorCentrics

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