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Wealth Identification




Wealth Identification

How many prospects do you have at any given time? A few dozen? Hundreds? Thousands?

How well do you know them? Could you report on their salaries, private business and public stock holdings, real estate purchases, and other wealth characteristics in a matter of minutes?

It seems like an impossible task. With wealth identification solutions from Target Analytics, the information is right at your fingertips. As you know, your prospects offer unique potential as donors, and improving your understanding of them gives you an advantage over other organizations competing for their donations. We provide a fast, dependable way to screen prospects — individually or as a group — to identify the best prospects, cultivate wealthy donors, and ask for the right amount at the right time.

But that’s not enough. You also need a way to determine the wealth potential of your entire database so you can set reasonable campaign goals and plan a smart strategy focused on your best potential donors. Wealth identification allows you to quickly gather and analyze critical information so you can target the right people and begin cultivating the relationships that can lead to substantial gifts.

Learn more about how we can help you identify your best prospects.
  • WealthPoint Screening Indicator
    Determine with confidence which prospects have the highest likelihood of having publicly identifiable wealth, so you know you’ll be performing complete wealth screenings on your best bets.

  • WealthPoint
    Once you have your prospects lined up, identify their detailed wealth identification information. You can have confidence in the results because WealthPoint is powered by the most respected data sources in the industry.

  • WealthPoint Online
    Access critical financial and biographical information about your prospects 24 hours a day from the Internet, The Raiser’s Edge, or The Researcher’s Edge.

  • WealthPoint OnTime
    If you work for a healthcare organization, identify your best potential major and planned gift donors while they’re still under your hospital’s care — while they are most amenable to developing personal relationships with your development staff.



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