The Autry Museum: Building Membership and Giving Through Analytics
For over three decades, the Autry Museum of the American West has preserved the heritage of the West through art and artifacts. Despite its nearly 200,000 annual visitors, the Autry hit a rut with its membership and overall giving. Check out how Blackbaud was there to help the Autry convert ticket buyers to members and donors:
- Leverage technology purposefully
- Build membership and giving through analytics
- Use resources more effectively
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