Digital Grateful Patient Acquisition: Content and Technology Requirements

Join Doing Good Digital and Blackbaud to learn how you can implement a monthly email solicitation strategy to convert recent hospital patients to donors. We will discuss the content strategy for a long-term digital patient journey – spanning the first few email touches to the longer-term engagement strategy. Then, we will discuss the specific technology required in order to execute a digital grateful patient program, ending the webinar with an open Q&A.