From Numbers to Dollars: Data-Backed Fundraising Strategies

Advancement leaders operate in an ever-changing environment while managing a team of fundraisers, expanding their reach, finding new donors, and increasing contributions. The demands of the job have never been more challenging!

Blackbaud research reveals that 53% of assigned prospects are not getting visited, and 67% of best prospects may not even be assigned at all. Additionally, on average, gift officers typically stay in their roles for less than three years, further challenging achievement of your campaign goals.

Blackbaud Fundraiser Performance Management™️ is designed to make it easier and more predictable to manage fundraisers and use data to hit fundraising goals.

Join us for this 60-minute session to learn how Blackbaud Fundraiser Performance Management can help you:

  • Coordinate major gifts and leadership annual gifts pipelines while enhancing portfolio health

  • Customize strategies that drive gift officer “productivity” rather than mere activity

  • Expand audience segmentation beyond donor status to boost renewal, retention, and acquisition for annual giving teams

  • Empower front-line fundraisers with powerful tools for informed decision-making aligned with organizational objectives