Upgrading donors 101: How to implement a successful year over year strategy to increase the gift

School Spotlight: University School
Explore the method that University School utilizes to report upgrades year over year, increase the mid-level gift and the transformation that a three-year subscription provides.

Join Vicky Wong, director of research and advancement information systems, along with Blackbaud’s Will Redway and Jenn Haley to understand how to leverage modeling and analytics to take donor upgrades to the next level.

You’ll walk away with a comprehension of:

  • How to effectively utilize modeling

  • Ways to upgrade mid-level donors

  • Best practices to identify potential major gift prospects