The most popular fundraising and supporter management solution just got even better with analytics from The Giving Score.

Understanding your supporters and reaching out to them effectively is a critical part of building a fundraising strategy and achieving success. You need to clearly identify your supporters and know what actions to take to get them to reach their full giving potential.

Now, The Raiser’s Edge(i) includes The Giving Score — the perfect starting point for organizations that are striving to better analyze their prospects so they can maximize their fundraising efforts and deliver successfully on their missions.

Join our free web seminar to discover how The Giving Score can help you target & identify your best supporters and donors:


Turn Your Database of Contacts into Something More

The Giving Score analyzes your supporters based on their capacity and likelihood to give to your organization using information about their financial background and affinity to your mission. Ultimately, it can help you decrease cost-per-gift on constituents that aren’t likely to give and increase dollars raised by focusing on those that have the capacity to give.

It works by segmenting your contacts into four categories, assigning a score to your records, tagging them with identities, and providing you with fundraising strategies for each.

Download the product brochure to learn more about the scores, identities, and strategies that are provided to you from The Giving Score.


Benefits of The Giving Score

The Giving Score can help you:

  • Operate more efficiently, decrease costs, and save time
  • Focus your efforts on those with the greatest likelihood and capacity to make specific gifts
  • Build and maintain better relationships with your supporters
  • Get to know your supporters better and ensure that you are acting on the right information

To learn more, contact us at 800.443.9441 or solutions@blackbaud.com.


 


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