Fundraising Masterclass Series: The Role of a Fundraising Database Manager – What’s New, What’s Not

Being a “database manager” is a different role—with different responsibilities—than being the fundraising team’s chief database power user. It’s not just writing queries, creating reports, and making mailing lists. It’s long been different than that, with responsibilities for security, system configuration, policy and procedure development, documentation, training, user support, external and internal teams’ liaison, and more.

But many, if not most, database managers, fundraisers, and fundraising leaders don’t seem to know that – or at least don’t seem to act that way.

Come hear our presenter discuss what it means to be a “fundraising database manager” in 2026 and beyond. This will include both the ways in which things have remained consistent as we’ve had changing technology from decades ago to the present, as well as the ways the role has evolved as we work with significantly more knowledgeable, more engaged, and more technically capable users, bigger and better technology, and a continually changing fundraising and giving landscape.

Bring your questions and share insights from your own experience!