Adapting to New Trends in Stakeholder Engagement

In a digital-first world, stakeholder behavior and expectations are rapidly changing, and it’s time for organizations to evolve their thinking and strategies. In this session we share trends we’re seeing across organizations—from nonprofits to educational institutions to companies—and how you can ensure your organization is prepared to capitalize on them, including within digital giving, automation and intelligence, and impact measurement.

Key takeaways:

  • Understand the shift in digital giving to a major income source

  • How to leverage automation and intelligence to reach the right beneficiaries

  • Learn why impact reporting is one of the fastest growing C-suite priorities

  • Develop and engage your teams to be able to effectively adopt new strategies that capitalize on these trends


  • Dan Keyworth, Vice President of Customer Success, Blackbaud

  • Carrie Cobb, Chief Data Officer, Blackbaud