Swimming in the Deep End — Identify and Grow Your Pool (of Prospects)

Grab your sunglasses and dive into summer strategy with a refreshing look at how artificial intelligence is reshaping the future of fundraising. In this fun and fast-paced session, Kelly Merrion will guide you through the powerful pairing of Raiser’s Edge NXT®️ and Prospect Insights Pro—showing how to work smarter (not just harder) this giving season.

Using new insights from the Blackbaud Institute’s Status of Fundraising 2025 report, we’ll spotlight how AI is helping education institutions like yours:

  • Build a strong pool of qualified major donor prospects
  • Clear out low-potential records and focus your energy
  • Surface hidden blended gift opportunities
  • Move from reactive to proactive with smarter modeling and data-driven strategy

Whether you’re basking in vacation mode or powering through FY planning, this webinar is your chance to trade in beach novels for real fundraising intelligence. We’ll even suggest adding the Status of Fundraising 2025 report to your summer reading list—because what’s cooler than using data to drive real results?

Who should attend:
Fundraising professionals and advancement leaders in K–12 and Higher Education looking to boost results through smarter prospecting and AI-powered insight.

Make a splash this summer—watch the webinar on-demand and get ready to turn up the heat on your fundraising strategy