Top Ten Donor Segments and What to Say to Them

Go beyond LYBUNTs to learn about the top ten segments of donors you should be targeting, and how to tailor messaging specific to each one. From major gift heavyweights to grassroots contributors, learn how to identify and connect with your entire donor pyramid.  

Whether you’re looking to fine-tune your existing outreach efforts or craft compelling new campaigns, this session will equip you with the knowledge and tools to make every interaction count.

Watch the session to gain:

  • An understanding of the unique characteristics, motivations, and preferences that define each segment
  • Actionable insights and tailored messaging strategies for each segment
  • Strategies that ensure you can communicate effectively and resonate deeply with your supporters.