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Blackbaud Donates $1 million to International African American Museum Press Coverage Highlights

  • by Nicole McGougan
  • Jun 3, 2016, 18:47 PM

Blackbaud Donates $1 million to International African American Museum

Alongside Charleston Mayor John Tecklenburg, former Charleston Mayor Joseph P. Riley, and IAAM President and CEO Michael B. Moore, Blackbaud presented a $1 million gift to the International African American Museum during a special event. Local TV stations and reporters joined for the announcement, which resulted in prominent feature stories that reached almost the entire SC population totaling 1.7 million unique views and 3.2 million potential impressions. Social media was buzzing with @blackbaud’s and @iaamuseum’s #goodtakeover news creating 2.1 million Facebook impressions and nearly 4 million impressions from Twitter.


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