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Blackbaud Target Analytics to Showcase Latest AI-Enabled Innovations at #ApraPD2017

  • by Nicole McGougan
  • Jul 26, 2017, 16:46 PM

As a year-round gold sponsor, Blackbaud Target Analytics is proud to be a part of the Apra Prospect Development 2017 Conference to share key insights and showcase its latest AI-enabled analytics offerings.

Throughout a variety of sessions, Blackbaud speakers will showcase how the company’s advanced wealth and modeling capabilities put the power of full wealth screenings, net worth, discretionary spend, investment details, and predictive giving and major giving models in the hands of customers.

Blackbaud speakers will also highlight how the company’s intelligent offerings provide customers the ability to identify planned gift prospects and major gift prospects, as well as how the AI-enabled analytics provides valuable insight into the three primary fundraising channels to help customers uncover their best prospects and convert them into major givers. Blackbaud sessions include: 

Speed Dating for Prospect Development
Speaker: Michael Quevli, Target Analytics Senior Consultant

Who’s the boss? Large Shop Management
Speaker: Melissa Bank Stepno, Target Analytics Practice Manager

The long and Winding Road: Driving Analytics from Campaign Prospecting to Forecasting
Speaker: Melissa Bank Stepno, Target Analytics Practice Manager

Vendor session – From Alexa to Fundraising – Unpacking AI
Speaker: Alan Dix, Target Analytics Sr. Solutions Manager
Speaker: Anthony Pisano, Blackbaud Product manager

Data Analytics Symposium:

Secrets of Data Driven Nonprofits
Speaker:  Steve MacLaughlin, Vice President of Data & Analytics

A mix not to Miss: Blended Gifts
Speaker: Lawrence Henze, Target Analytics Principal Consultant

Build, Buy, Partner: Strategies to Optimize your Analytics Efforts
Speaker: Alan Dix, Target Analytics Sr. Solutions Manager

Apra is committed to serving, representing and advancing the professionals and practices that enable the philanthropic success of institutions that rely on fundraising for achieving their missions. The organization fosters a collaborative environment for sharing and discussion, while leading the development, dissemination and advancement of best practices, resources, thinking and trends. To learn more about Apra and its annual conference, visit www.aprahome.org/.


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