For nearly 40 years, the Bone Health & Osteoporosis (BHOF) has committed to promoting bone health awareness and preventing osteoporosis—a disease that puts an estimated 54 million Americans at heightened risk for broken bones. To better manage its 300,000 constituent records and optimize email marketing results, the foundation took full advantage of Blackbaud Raiser’s Edge NXT’s built-in data health tools and integration with Blackbaud Luminate Online.