Digital Academy Part 1: Challenges and Opportunities of Rapid Growth

Your Database is Full of Shiny, New Crisis Donors...Now What?

Think of all the new supporters who have donated money, meals, PPE, and more. How are you going to turn these donors into long-term supporters?

Right now, these supporters only have a crisis relationship with your organization. However, by immediately engaging these donors, you can have their support for the long haul, and in this short video you will learn the most effective digital strategies to do so:

  • Data-driven "conversations" across all channels
  • Journeys and "Next Best Action" based on response
  • Highly personalized, relevant, and timely messages