Fundraising at the Speed of Life
Strategies for Sustainability Through Uncertain Times
The surest route to sustainability is to build your fundraising program around the belief that each constituent has a potential lifetime financial value. Your job is to cultivate that value over the course of a constituent’s relationship with you—from freshly minted graduate to final farewell. This may require your advancement team to change its perspective. Sustainable fundraising requires that you rely less on immediate gratification, and instead focus on fundraising at the speed of life. Like saving for retirement, it requires a long-range view where the value builds over time.
Download Fundraising at the Speed of Life: Strategies for Sustainability Through Uncertain Times to learn which strategies can help you achieve sustainable fundraising.
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