Go! powered by Luminate Online Marketing
Go! reduces the risk of introducing new technology into your organization with the tools, best practices and experts to guide you hands-on through your first year of online fundraising. Learn more about Blackbaud Go [.pdf]
Using integrated online and offline marketing channels can help improve your fundraising, advocacy, and communications. We can help you know exactly what to do and how to do it. From defining priorities and setting goals to measuring success, we help you develop a multi-channel strategy that supports your objectives and integrates with your existing marketing and fundraising initiatives.
We help you plan and execute one-time or ongoing campaigns that include multiple online and offline channels. Services include campaign strategy, database segmentation, customized asks and offers based on donor behaviors plus creative design, email and web page production and testing, and reporting and analysis — with project management services each step of the way.
We help you apply knowledge about constituent interests and behaviors to your fundraising activities — helping you more effectively attract new constituents, retain existing ones, reactivate lapsed supporters, and nurture relationships to higher levels of engagement. Whether you need comprehensive analytical support or a one-time predictive modeling solution to improve your fundraising campaigns, we tailor our data analytics services to meet your specific needs.