Moments That Matter: How CX Journey Mapping Strengthens Healthcare Organizations
Fix "broken moments" in a constituent's journey.
What is holding your fundraising organization back? It might not be what you think. In Moments That Matter, see how three healthcare organizations analyzed the experience of their donors to increase:
- Retention rates and average gift sizes
- The number of donors, revenue, and online gifts
- The functionality of their staff
These organizations used Constituent Experience (CX) Journey Mapping to identify issues in their technology, channels, and teams through a series of facilitated meetings. This process uncovered problems these organizations didn’t know existed and solutions that knock down silos to create a truly cohesive experience.
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