Storytelling for Impact

Shift Your Perspective to See Greater Impact

Do you feel like your healthcare organization is in a storytelling rut? It may be time to take a step back and think about your communications from a different lens.

In his new white paper, Peter Panepento of Turn Two Communications explores the critical role effective storytelling plays in achieving your mission and ways healthcare organizations are leveraging five forms of philanthropic capital to raise more money for community initiatives:

  1. Social Capital
  2. Intellectual Capital
  3. Moral Capital
  4. Reputational Capital
  5. Financial Capital
image of white paper Storytelling for Impact