It’s here! The 2015 donorCentrics Annual Report on Higher Education Alumni Giving is hot off the press and ready for viewing. The Report looks at alumni participation, donor retention, reactivation, and donor acquisition trends from more than 200 institutions around the country.
Highlights from the Report include:
- A relatively flat overall change in the number of donors compared to 2014
- Positive changes in donor retention, reactivation, and acquisition among more programs
- The medium revenue per donor increased to an average of $628 for 2015, helping bolster program revenue
Want expert analysis of the Report? Join us for our webinar, 2015 donorCentrics Annual Report on Higher Education Alumni Giving. Shaun Keister, PhD, vice chancellor of development and alumni relations at the University of California-Davis, will examine alumni giving trends of public and private institutions.